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See how B4B drives success through strategic consulting!
Explore case studies showcasing our expertise in solving challenges, optimizing operations, and fostering growth.

Empowering African Startups to Build a High-Performing Sales Engine
The inaugural Revenue Labs, hosted by B4B Partners and sponsored by Amazon Web Services (AWS), brought together startup founders, business leaders, and sales professionals for a one-day intensive learning program on sales strategy and revenue growth.
Accelerating Growth for Nigerian Startups Through Strategic Sales Execution
B4B partners, in collaboration with the American Business Council (ABC), organized a month-long Revenue Xcelerator Pilot for Nigerian Startups in March, 2025. The participants benefited from sessions led by subject-matter experts, fireside chats with experienced entrepreneurs, and peer-to-peer learning. They...
Upskilling Startup Founders at the 2024 Africa Startup Festival Sales Masterclass
B4B Consulting collaborated with the Africa Startup Festival (ASF) to deliver an impactful 3-hour sales leadership masterclass. Designed to enhance the sales capabilities of startup founders and sales professionals, the session was also a strategic initiative to drive interest in...
Equipping Nigerian Startups for Success at the ABC Professional Development Workshop
In October, ABC invited B4B Consulting to facilitate a 5-hour sales training session at their Professional Development Workshop. The session attracted over 30 startup founders and sales leaders, providing comprehensive training in building effective sales teams, adopting strategic sales techniques,...
From Passion to Impact: Equipping Changemakers Through the Impact Xcelerator
About the Impact Xcelerator The Impact Xcelerator, presented by The Luminary Project, was designed for emerging changemakers making positive impact in their communities, often with limited resources but big vision.Over the course of four weeks, the fully virtual program offered...
Designing Learning That Scales: The Product Leadership Accelerator Story
Background and Context The Product Leadership Accelerator (PLA) was a 12-week intensive program designed to strengthen product management talent across Africa. It specifically targeted Associate Product Managers with 0–2 years of experience, equipping them with the knowledge, frameworks, and certification...
Building a Revenue-Driven Sales Culture at a Leading Financial Institution in Ghana
Summary B4B Partners collaborated with a leading financial institution in Ghana to deliver a tailored Revenue Engine Masterclass for 65 branches and senior managers across the country. The goal: build a revenue-first mindset, sharpen loan recovery capabilities, and improve field...
Empowering CloudPlexo through B4B’s 90-Day Sales Acceleration Program
CloudPlexo needed to enhance its sales team’s capabilities to secure complex and public sector deals amid rapid growth and expansion. After participating in B4B Consulting’s 90-Day Sales Acceleration Program, the team adopted CRM tools, developed a Go-To-Market strategy for the...
Empowering Emerging Sales Talent Through Intensive 5-Week Training Program
Built4Balance (B4B), in collaboration with Nesi Consulting, delivered a comprehensive 5-week digital sales training program for graduate interns at a leading Nigerian financial institution. Designed to equip participants with sales best practices, digital tools, and workplace readiness, the program bridged...
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